Wednesday, May 19, 2021

A Sneak Peek Into OPPO's Investment In India And How It Will Give Our Startup Ecosystem A Big Boost!

Running a startup can be a daunting task, but if an industry leader provides you mentorship, you can scale up and reach the next level. What if the industry leader is one of the leading smartphone manufacturers of the world? I'm sure that for a startup, it would be a dream come true.

 Something on these lines happened when OPPO India signed agreements with the state governments of Kerala and Andhra-Pradesh. I watched a NatGeo documentary called 'Superfactories,' which showed how OPPO is giving a boost to the Indian startup ecosystem as part of these agreements.


OPPO is supporting startups working in areas like camera, image processing, battery, etc. 

 

OPPO India's Superfactory In Greater Noida Makes 1 Smartphone Every 3 Secs


For an entrepreneur running a startup, it's a big boost if an established company shares knowledge in an area where it has expertise. OPPO has built huge expertise in India by investing in areas like camera & image processing, battery, system performance, payments, artificial intelligence (AI), and gaming.


I felt genuinely happy when I learnt that OPPO is providing mentorship to Indian startups specifically in these areas. I've been following product launches by OPPO religiously. When I watched the NatGeo documentary, I was able to understand how OPPO is developing features, which have made the brand excel in the market. 

 

For example, the documentary showed how OPPO's engineers at its Hyderabad R&D (research and development) center are using the latest technologies like AI to improve smartphones' camera features.

 

There are many startups in Kerala and Andhra-Pradesh, which are working in the field of AI. I'm sure that OPPO will take them to the next level by providing mentorship in areas like AI, where it already has built expertise.

 

Similarly, startups will have a lot to learn from battery-related enhancements OPPO's team has made over the years. A whopping 157 million smartphone users worldwide have experienced OPPO's VOOC fast-charge technology, which can charge a mobile phone in a matter of a few minutes.

 

OPPO's R&D Center at Hyderabad has worked on the latest version of this technology called VOOC3.0. It will definitely help startups when they gain knowledge from OPPO's engineers behind such breakthrough technologies. 

 

OPPO's partnership with IIT Hyderabad will also benefit the startups

 

Interestingly, OPPO has signed a two-year research and partnership agreement with the Indian Institute of Technology (IIT), Hyderabad, to work together in areas like camera and image processing, AI, 5G network enhancement.

 

I noticed that these are pretty much the same areas in which the company provides mentorship to startups. Combining both the facts, we can say that OPPO is genuinely committed to sharing its knowledge with budding entrepreneurs in areas where it is strong.


The partnership between OPPO and IIT Hyderabad will also help the institute's students in starting their own entrepreneurial journey. Having a leading smartphone manufacturer as a research partner, the institute will gain knowledge, which will help its students transform their ideas into cutting-edge technologies and products.

 

Over the last 5-6 years, OPPO has made considerable investments in India, which includes a manufacturing plant in Greater Noida, R&D Center in Hyderabad, flagship stores, after-sales network, etc. You can watch the whole NatGeo documentary here: https://youtu.be/TkfD2GrOwA8.

 

To further show its commitment towards India, the company is mentoring budding startups in Kerala and Andhra-Pradesh. Such an initiative will even help the cause of the 'Startup India' program of the Central Government, which is meant to promote innovation and startups. 


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